By opening up a second location in THE CIRCLE, the premium department store Jelmoli has taken a clear decision for growth in a new environment and interactive customer dialogue. THE CIRCLE will unite a range of needs into a unique whole: business life, medicine, education, art, culture and entertainment, hotels and conventions. THE CIRCLE, as the host, intends to promote innovative concepts such as those of Jelmoli with the inspiring atmosphere of an international business district.
In addition to the new Brand Houses in THE CIRCLE Jelmoli will also open two other stores at Zurich Airport: one in the Airside Center with a focus on shop-in-shop concepts for high-end brands and one in the landside Airport Center with an innovative «click & collect» format. THE CIRCLE at Zurich Airport is rapidly taking shape. The construction work is proceeding apace, and the first parts of some of the buildings are already visible. Flughafen Zürich AG is looking forward to taking a new direction in commercial activities together with Jelmoli at Switzerland's major airport in around three years’ time.